Mark has more than 25 years of marketing and communications experience, excelling in building brands and achieving outcomes. His accomplishments include launching global brands for multibillion-dollar public companies like CareFusion and Alere. He also played a pivotal role in transforming Prescryptive Health and its brand into a recognized thought and industry leader. At Masimo, he launched the Patient Safety Movement, bringing national attention to patient safety and garnering keynote speakers, including President Bill Clinton. He possesses a diverse range of expertise, including product marketing, brand development, new market development, public relations, content marketing, website development, and crisis communications, all of which he will be leverage as he redefines and leads Green Street's Marketing organization. His thought leadership has been recognized through publications in Dataconomy, Healthcare Risk Management Review, and the Harvard Business Review. Mark holds a bachelor’s and master’s degree in political science from the University of Western Ontario.